Chad Houghtaling

Chad Houghtaling is a seasoned professional in the automotive industry with extensive experience in training, event marketing, and facilitation. Currently serving as the GMC and Cadillac Divisional Lead at Productions Plus – The Talent Shop since 2012, Chad organizes and manages vehicle and product specialists nationwide. In addition, Chad acts as a Dealer Trainer for Precision Dynamics International and AMCI, focusing on new product introductions and sales associate training. As President of TodaSi Marketing LLC since 2008, Chad oversees a company specializing in automotive event marketing. Previous roles include training facilitator for Chrysler and in-dealer trainer for multiple car launches, showcasing a strong background in facilitating training programs and marketing events. Chad holds a Bachelor of Arts in Philosophy and an Associate of Science in Business from Grand Valley State University.