Predactiv
Dana Hayes Jr. is an accomplished executive with extensive experience in leadership roles across various companies, currently serving as Chief Executive Officer at Predactiv since April 2024. Previously, Dana held the positions of CEO and President at ShareThis from January 2017 to April 2024. Additional experience includes serving on the Advisory Board of Screen6, where Dana contributed to the establishment of cross-device identity standards in adtech. Dana's background encompasses roles such as Group Vice President of Global Partner Development at Acxiom, Executive in Residence at Abundant Venture Partners, and Chief Revenue Officer at Travora Media. Dana also served as SVP Sales and Marketing at Tribune Interactive and Interim CEO of quadrantONE, leading the establishment of the business. Educational credentials include an MBA in Marketing/Finance from The University of Chicago Booth School of Business and a BA in Communication from DePauw University.
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Predactiv
Predactiv is a next-generation, AI-powered data technology company that enables clients to unlock the full potential of data. Predactiv’s innovative technology integrates proprietary data with any data source, providing the AI processing and engineering prowess to yield advanced learnings that can be seamlessly activated across the digital ecosystem.