Dianne Grassie

Region Manager Canada at Premier Dental US

Dianne Grassie has over 27 years of experience in the dental industry, currently serving as the Region Manager for Canada at Premier Dental Products Company since May 1996. In this role, Dianne coaches and mentors a team of sales professionals, focusing on delivering market-leading products and solutions while enhancing the Premier brand to meet evolving trends and customer needs in Canada. Additionally, Dianne held the position of President at the Dental Industry Association of Canada from May 2017 to May 2019, where responsibilities included leading the board and overseeing the completion of various board projects, representing the dental industry in Canada.

Location

Aurora, Canada

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Premier Dental US

Julie Charlestein, CEO and President, attributes dentists’ acceptance of Premier products to a simple core value – Trust. Dentists trust that Premier products will perform as promised. This has been built up over decades of proven performance and has enabled leading brands such as RC-Prep®, Hemodent®, Triple Tray® and Two Striper® brand diamonds to be preferred by more dentists. And, as a result, dentists are open to try new Premier innovations as they become available. This has enabled novel products such as Traxodent® – hemostatic retraction paste, Enamelon, Enamel Pro® Varnish which delivers ACP (amorphous calcium phosphate) and more fluoride uptake than other varnishes, Enamel Pro® prophy paste, 2Pro® disposable prophy angles- to rapidly become preferred by dentists and hygienists alike. Premier has not strayed far from its roots over these years, making more and more instruments today in the USA – and selling them along with all Premier products through a dealer network – for convenient availability to practicing dentists around the globe. Helping dentists offer better care to their patients by providing products that dentists trust to achieve predictable results – continues as the vision for Premier’s next century of success. Premier Dental Products Company, founded in 1913 by instrument maker Julius Charlestein, is now a family-operated business is in its 4th generation. Led by Julie Charlestein CEO, and her father, Gary Charlestein Chairman, Premier has product sales in over 75 countries, making Premier a leading brand in the world wide dental market.


Employees

51-200

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