Playfly Premier Partnerships is a nationally recognized sports sales and advisory firm specializing in the development and execution of customized naming rights and commercial sales strategies for top tier facilities, sports and entertainment destinations, league and team properties, as well as municipal projects. Premier was founded in 2003 to provide experienced, focused, passionate, and results driven commercial sales solutions. 

Premier executives have created thousands of mutually beneficial business partnerships, including successful naming rights agreements at Dolby Theatre, Moda Center, Kabam Field at California Memorial Stadium, PPL Park, Viejas Arena, Bridgestone Arena, Pizza Hut Park and O.co Coliseum.

Premier is headquartered in Los Angeles with offices in Chicago and New York. In 2010, Premier’s excellence was recognized by Sports Business Journal, as "Agency of the Year in Property Consulting, Sales and Client Services"​.

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Playfly Premier Partnerships

Randy Bernstein

Sarah Musaali

Joe Arnstein

Todd Ferderer

Michael Bergbauer

Rob Hur

John Kristick

Aly Bernstein

The Marketing and Sponsorships team at Playfly Premier Partnerships is responsible for developing and executing marketing strategies and sponsorship agreements for various sports and entertainment properties. This team leverages their expertise to create compelling branding opportunities, manage client relationships, and coordinate on-site sponsorship activations. Their efforts aim to enhance commercial sales and maximize the visibility and success of their clients' naming rights and sponsorship initiatives across premier destinations.

Marketing and Sponsorships

Corporate Partnerships

Leadership Team

Marketing and Sponsorships

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Corporate Partnerships

Leadership Team