Adam Kwoka has over a decade of experience in demand generation and marketing roles. Adam currently holds the position of Director of Demand Generation at Prevedere since 2023. Prior to this, from 2022 to 2023, they served as the Director of Demand Generation at RecVue, where they managed various demand generation channels and executed campaigns to drive new leads. From 2021 to 2022, they worked as a Marketing Director Consultant at Artech L.L.C., where they led the go-to-market strategy and launch of The Verizon Business Mastercard.
In 2020, as the Director of Demand Generation on a contract basis at Forcepoint, Adam designed and executed multi-channel programs to achieve awareness and lead generation. Adam also achieved a pipeline increase through various tactics such as paid media, PR, and social media.
Adam's experience includes working as the Director of Marketing, Capital Markets at Lightstone from 2019 to 2020, where they managed a data-driven team and a direct marketing budget. From 2016 to 2019, they held the position of Senior Campaigns Marketing Manager at Oracle, overseeing demand generation channels and successfully increasing the pipeline through effective planning and execution of campaigns.
Before that, Adam worked as a Marketing/Demand Generation Strategist at Radial Inc. in 2015 and as the Senior Marketing Manager - Americas at Powa Technologies Ltd from 2014 to 2015. In 2012, they served as a Marketing Manager at the New York Daily News, where they started and owned the marketing for a new digital marketing agency. Prior to that, from 2010 to 2012, they worked as a Marketing Director at Paramount Merchant Funding.
Adam Kwoka completed their Master of Business Administration (MBA) degree from Blekinge Institute of Technology from 2011 to 2014. Prior to that, from 2009 to 2010, they obtained their Master of Science (MS) in Informatics from the same institute. Earlier in their education, Adam completed their Bachelor of Business Administration (BBA) in Business Computer Information Systems from Hofstra University between 2000 and 2003. There is no specific information provided regarding their education before attending Fallsburg High, and no details about their degree or field of study at the high school level.
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