Aaron Horowitz

Aaron Horowitz is a seasoned product management professional with extensive experience in leading product development and go-to-market strategies across various sectors. Currently serving as Product Management Lead at Prima Assicurazioni since December 2023, Aaron focuses on enhancing lead generation and self-service customer experiences. Prior roles at Meta included Senior Manager in Product Development & GTM, where responsibility encompassed monetization solutions for eCommerce, and Senior Manager in Product Marketing & Development for Commerce Ads, emphasizing product adoption and strategic execution. Previous experience at Samsung Electronics involved engagement and strategy consulting for executive-level initiatives, while earlier roles at Novartis and LetsTalk.com further honed expertise in market strategy and eCommerce. Aaron holds an MBA from the University of California, Berkeley, and a dual Bachelor's degree from UC Santa Barbara.