Paola Muzzetto

Paola Muzzetto is an experienced marketing professional with a strong background in digital marketing and project management. Currently serving as the International Marketing Coordinator at Prima Power since March 2017, Paola also holds the title of Marketing and Communication Manager for the SEMEA area and leads Digital Marketing and CRM initiatives at Prima Industrie S.p.A. In addition to corporate roles, Paola has been a Digital Marketing Lecturer at the University of Turin since December 2019 and teaches Project Management within the post-graduate Master in Digital Communication Design at Università degli Studi di Torino. Previous positions include CMO at YASKAWA Italia, Senior Digital Account Manager at Bitmama, and Project Manager roles at several other companies in the digital marketing sector. Paola holds a Master’s degree in Technology and Multimedia Communication from Politecnico di Torino, a Master's degree in Marketing, Sales, and Communication from RUISS, and a degree in Semiotics, Communication, and Modern Literature from Università degli Studi di Torino.