Chris Johnson serves as the Head of Digital at MATE the Label, overseeing E-commerce Performance and Omni-channel marketing campaigns since August 2022. In addition, Chris is a Founding Member of the Growth Mastermind Network at Primary Venture Partners, providing a platform for NYC-based business professionals in growth. As a Partner at Full Fifty and former Chief Strategy Officer at Flight Story, Chris has led performance marketing initiatives for clients such as Puma and Huel. Previous experience includes multiple leadership roles at Common Thread Collective, where Chris contributed to growth strategies for brands like Therabody and Jillian Michaels. Early career stages involved campaign management at Biola University, achieving significant fundraising milestones, and project management at SAMs Equity Management. Chris holds a Bachelor’s degree in International/Global Studies from Biola University.
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