Primestar Group
Laszlo Posa is a seasoned revenue management professional with extensive experience in the hospitality industry. Currently serving as the Head of Digital - Revenue Management at Primestar Group, Laszlo's previous roles include Director of Revenue Management Distribution and Reservation at Penta Hotels and Global Head of Revenue Management & Distribution at Generator and Freehand Hotels. Laszlo has also held key positions such as Corporate Director of Revenue Management at Flemings Hotels and Corporate Director of Revenue at pentahotels. With a strong background in driving revenue strategies and performance across various hotel portfolios in multiple countries, Laszlo has demonstrated expertise in market analysis, forecasting, and yield management. Laszlo holds a certificate in New Media Marketing for the Hospitality Professional from eCornell.
Primestar Group
PRIMESTAR was founded in 2014 by private investors and entrepreneurs with broad expertise in both the real estate business and the hotel sector. The existing core competences are additionally strengthened by the involvement of absolute top experts. With a comprehensive restructuring and strengthening of the leadership team in September 2022, the company was positioned for additional strategic growth. In addition to its professional expertise, PRIMESTAR is also built on a sound economic basis. The capitalisation is adapted to the requirements of banks and investors and enables potential project developers to conclude lease agreements with PRIMESTAR, to obtain financings from banks with an affinity to hotels, and to sell to institutional hotel investors. PRIMESTAR's aim is to generate multiple opportunities and thus strategic growth with the parties involved. The company is planning to creating further strategic growth and embark as new generation hotel operator through further expansion of PRIMESTAR’s portfolio and important new features such as a direct booking system, digitalization and the establishment of a new brand around additional product offerings for long-term stay and work space.