Luis Saldana

Luis Saldana has extensive experience in product management and innovation, serving as VP of Product Innovation and Director of Product Management at Primo Water Corporation from July 2016 to April 2021. Prior roles include Product Manager at SharkNinja and involvement in an academically sponsored consulting project at DePuy Spine focused on industry and strategic analysis. At Invomex, Saldana worked as a Product and Portfolio Manager, engaging in business and market analysis, product design, and performance tracking. Earlier experience includes a role in Market Research and Consumer Insights at Heineken Mexico, where responsibilities spanned business intelligence, market testing, and social media analysis. Saldana holds an MBA in Marketing Management from Babson F.W. Olin Graduate School of Business and a Master in Science of Management in Finance, Marketing, and New Business Development from Babson College.