Jim graduated from Moorhead State University, Moorhead, MN with a Bachelor of Science Degree in Accounting in 1983. He worked as a CPA in the public accounting field for five years. In 1988 Jim led a development group that built and operated economy hotels around the country. Over the next 15 years they developed 18 economy hotels including Super 8 Motels, Holiday Inn Express Hotels, and Country Inn & Suites Hotels. In 1989 Jim started Primrose Retirement Communities to build independent senior living facilities. The first one opened in 1991. Today, Primrose offers villas, independent apartments, assisted living and memory care options.
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