Tim Peck

Paid Search Manager at Princeton Internet Marketing

Tim Peck has extensive experience in digital marketing, merchandising, and campaign and promotion strategies. Tim started their career in 2000 as the Vice President of Merchandising for BabyAge.com, where they evaluated, purchased, and developed sales and marketing plans for over 20,000 skus. In 2007, they became Director of Merchandising for Broadspan Commerce, where they evaluated, merchandised, sourced, and marketed products for the company's 3 websites. In 2008, they joined HappyMothers LLC as Vice President of Merchandising and developed and executed merchandising and marketing plans for all products sold on the HappyMothers.com website. From 2011 to 2013, they were the Campaigns and Promotions Specialist for IEEE, where they provided strategic and tactical marketing advice to internal business units and executed membership renewal, retention, engagement, and recruitment efforts. From 2013 to 2011, they were the Digital Marketing Specialist for Member Solutions, where they planned and executed digital marketing campaigns for the company's five brands. Since 2017, they have been the Paid Search Manager for Princeton Internet Marketing, where they manage all aspects of Google, Bing, Facebook, and LinkedIn PPC campaigns for clients of the medium sized advertising agency. Tim has a strong record of client satisfaction with a focus on positive ROI and has proven ability to manage specialists, contribute to the marketing team, and work independently.

Tim Peck obtained their Bachelor of Science in Finance from Drexel University between 1986 and 1992. Tim has also obtained several certifications, including a Microsoft Advertising Certified Professional from Microsoft in March 2020, a Google Ads Search Certification from Google Ads in July 2019, and a Google Analytics Individual Qualification (IQ) from Google in July 2019.

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