Fred Studer

Fred Studer serves as a Board Advisor at Princeville Capital since February 2023, providing strategic guidance to leadership and portfolio companies. Previously, Studer held the position of Chief Marketing Officer at PowerSchool and Vista Equity Partners from August 2022 to January 2025, and at TIBCO, FinancialForce, and Gigamon, where significant branding and marketing strategies were implemented. Earlier in their career, Studer was Chief Marketing Officer at NetSuite, which was acquired by Oracle, as well as holding numerous leadership roles at Microsoft, including General Manager for Microsoft Dynamics and Microsoft Office. Studer's career in marketing spans over 23 years in the high-tech industry, with key positions at Oracle Corporation and IQ4HIRE, emphasizing brand development and strategic marketing initiatives. Studer holds a BS in Finance and Accounting from the University of Colorado Boulder.