Prinova USA
Matt Cholakian currently serves as an Account Manager-Business Development at Prinova USA, a position held since January 2024. Prior experience includes serving as Business Development Manager for Hydrite from February 2014 to November 2023, where Matt successfully transitioned to the Ag Group, significantly increasing sales in California to approximately $13 million in fertilizer annually. Prior to Hydrite, Matt worked as a Sales Representative for Brenntag Pacific and Digibopp Technologies from 2003 to 2014 and 1999 to 2002, respectively. Matt holds an MBA in Business Administration and Management from California State University, Fresno, earned between 2002 and 2005, and a BS in Marketing from the same institution, completed in 1999.
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Prinova USA
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Prinova has been providing high-quality ingredients, flavors and value-added solutions to help you successfully navigate the marketplace for 45+ years as a reliable partner you can trust. With Prinova, you can create customer-pleasing products by working with our flavor specialists. We make ideas happen in our state-of-the-art laboratory. We can create, match, customize, mask, enhance, improve and intensify flavors, depending on your goals. We can custom design the formulation of ingredients and concentrations of actives to meet any desired end-use specifications and achieve label claims. Along with our broad range of functional ingredients and custom premixes, our extensive expertise is designed to meet your fortification requirements, no matter how challenging they may be.