Marketing and Merchandising

The Marketing and Merchandising team at Printemps is responsible for curating and promoting an extensive range of fashion, luxury, and lifestyle products across both physical and digital platforms. This team collaborates on buying strategies, executes marketing campaigns, and drives customer engagement to enhance the shopping experience, while also exploring sustainable practices in merchandising to meet the growing demand for circularity in fashion. Their collective efforts aim to attract and retain a diverse clientele, ensuring Printemps remains a leader in the competitive retail landscape.