Lauren Kasper has extensive experience in marketing and customer service, currently serving as the Marketing Manager for AccountEdge at Priority Software since June 2007. Kasper is responsible for all marketing activities in North America, significantly increasing marketing-qualified leads and opportunity size during tenure. Previous roles include Regional Marketing Manager for Priority ERP, where lead generation efforts yielded a 42% increase in MQLs in 2022, and Marketing Specialist for AccountEdge, achieving a 20% rise in trial requests in 2017. Earlier experience at CapsuleNet as a Customer Service Representative involved enhancing client service processes and transitioning office systems to electronic formats. Education was completed at County College of Morris from 2004 to 2006.
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