Yusuf Shurbaji

Yusuf Shurbaji has a diverse work experience in various roles and industries. Yusuf is currently the Co-Founder & Partner at Prismfly, where they focus on conversion rate optimization and driving growth for ecommerce DTC brands. Previously, Yusuf worked as the Director of Conversion Rate Optimization at The Maze Group, overseeing strategy, data analysis, and platform performance improvement for brands like Dior, LVMH, and HelloFresh. Yusuf also worked as a Conversion Rate Optimization Analyst at APMEX, Inc., where they optimized website experiences and managed A/B testing. Prior to that, Yusuf gained experience in SEO as an SEO Specialist at BigWing Interactive. Yusuf has also been a CEO and Co-Founder of Heart Optic and BasedConnect, where they gained valuable business management skills and disrupted industry problems. Yusuf has a track record of achieving remarkable results in marketing, communications, design, and optimization projects.

Yusuf Shurbaji obtained a Bachelor's Degree in Strategic Communications and Marketing from the University of Central Oklahoma from 2013 to 2017.