Amanda Parenza Arenhardt

Amanda Parenza Arenhardt currently serves as a Brand Manager at Privalia, focusing on fashion. Prior experience includes a tenure at Lojas Renner S.A. from October 2016 to June 2023, where Amanda held various roles, including Fashion Buyer, Product Analyst, and Trainee. Key responsibilities involved strategic brand planning, product research and development, trend analysis, KPI management, and supplier relationship management. Additionally, Amanda's early career included a role as a consultant at ESPM Jr. Consultoria em Marketing. Educational qualifications feature a Master of Business Administration from Pontifícia Universidade Católica do Rio Grande do Sul and a Bachelor's degree in Administration from ESPM Escola Superior de Propaganda e Marketing.