Fernando B.

Fernando B. currently serves as the Sr Director of Product Design - AI at Procore Technologies, starting in September 2024. Prior experience includes leading product design at Atlassian, where new revenue lines were established through analytics and customer insight products, and serving as Product Design Senior Manager at Meta, managing design for data management and analytics across multiple verticals. Fernando held roles at Shure Incorporated, ADP, GfK, the Australian Government, The Ohio State University, and Procter & Gamble, focusing on user experience and monetization strategies in various industries, including healthcare, finance, and consumer electronics. Educational qualifications include a M.S. in Cognitive Systems Engineering and a B.S. in Electrical Engineering, both from The Ohio State University.