Laird Riddell

Sales Coach

Laird Riddell is an experienced sales and customer service professional with a diverse background in various roles across multiple industries. Currently a Sales Coach at Procore Technologies since February 2022, Laird previously worked as a Sales Development Representative. Prior experience includes positions at AppFolio, Inc. as a Customer Care Representative, at Montecito Estate Management as an Estate Management Specialist, and at Santa Barbara Adventure Company, where Laird served as a Field Coordinator responsible for training new guides in outdoor activities and safety management. Additional experience includes work as a Sales Associate at Mountain Air Sports and as Chief Mate on the M/Y Relentless. Laird holds a Bachelor of Science in Secondary Education and Teaching from The University of Kansas.

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