Leen al Barqawi

Leen Al Barqawi is an experienced marketing and branding professional with a strong background in strategic alliances and innovation within the consumer goods sector. Currently serving as the Category Lead at Procter & Gamble, Leen has held various senior brand management roles overseeing prominent products like Ariel, Tide, and Downy across diverse regions including Sub-Saharan Africa and the Arabian Peninsula. Prior experience includes positions at Edelman, where Leen progressed from Assistant Account Executive to Senior Account Executive, and a Marketing Operations Specialist role at Bravado Media. Educational qualifications include a Bachelor of Science in Design Management from the American University of Sharjah and a Master’s in Strategic Marketing from the University of Wollongong in Dubai.