Erica Vitale

Erica Vitale is a seasoned brand manager currently working at Prodeco Pharma, where strategic marketing initiatives for Archetipa and phytotherapeutic skincare brands are developed. Previously, as Director of Brand Communications at Manifatture Bellet SPA, social media strategies and content creation were effectively managed for a fashion company. Erica's experience also includes serving as an Art Director and marketing consultant at DEAPOINT, where the launch of a new cosmetic brand was successfully curated. Early career roles involved hospitality, including positions as a receptionist at Maximus Residence and mok'house collective, and as a hostess at Teatro Brancaccio and Sala Umberto, honing skills in customer service and communications. Educational qualifications include a Laurea magistrale in Psicologia della Comunicazione e del Marketing and a Laurea triennale in Psicologia from Sapienza Università di Roma, complemented by a high school diploma from Liceo Linguistico Niccolò Machiavelli.