Eva Mrazikova is a seasoned professional in product marketing and accountancy, currently serving as the Director of Product Marketing and Head of Product Marketing for the Accountancy Division at IRIS Software Group since December 2020. With expertise as a Subject Matter Expert, responsibilities include leading GTM strategy, positioning, narrative design, competitive intelligence, and sales enablement. Previous roles encompass leadership in sales strategy and execution, along with various functions in digital accounting and bookkeeping. Additionally, Eva has contributed as a Freelance Interpreter and Zumba Instructor, while also holding a Pro Member status at Product Marketing Alliance. Educational qualifications feature multiple certifications in product marketing and an advanced diploma in accounting.
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