Lara Abou El Saad

Lara Abou El Saad is a seasoned marketing professional with extensive experience in field marketing and event management. Currently serving as the Field Marketing & Events Manager and previously as the Field Marketing & Events Lead and Demand Generation Coordinator at Productboard from January 2022 to 2024, Lara has honed skills in strategic event planning and demand generation. Prior to this role, Lara worked at Lucidea from November 2018 to December 2021, advancing from Marketing Analyst to Marketing Event Coordinator. Lara holds a Bachelor of Science in Psychology from the University of Victoria.