Nataša Dakić

Nataša Dakić is an accomplished marketing professional with extensive experience in strategic marketing, brand management, and product development across various industries. Currently serving as the Marketing Director at ProductDock since April 2022, Nataša drives initiatives to enhance brand visibility and market leadership. Previous roles include Marketing Director at codecentric Serbia and Regional Head of Category Development at Atlantic Grupa, where responsibilities focused on category growth and market expansion. Nataša has also held key positions at companies such as Knjaz Miloš, Molson Coors Beverage Company, Anheuser-Busch InBev, Leo Burnett, and BAT, contributing to successful marketing campaigns, product innovation, and strategic collaborations. Nataša holds a Master's degree in Social Sciences from the University of Belgrade and is associated with CIM | The Chartered Institute of Marketing.