ProFun
Chris Van Der Merwe serves as Vice President at ProFun since February 2023, overseeing the Parks and Attraction operations team for the MENA region from Riyadh, Saudi Arabia. Previous roles include General Manager at Rixos Hotels Gulf, where Chris managed the pre-opening of Qatar's largest water park, and General Manager at Saraya Aqaba Waterpark, responsible for Jordan's largest water park. Chris has extensive consultancy experience with ProFun, including key projects like Desert Falls Water & Adventure Park and King Power Mahanakhon SkyWalk in Thailand. Earlier career milestones include a leadership role in operations at DXB Entertainments, senior positions at Ferrari World Abu Dhabi focusing on food and beverage management, and significant operational roles at Jumeirah Group and UNO Restaurants. Education includes a National Diploma in Hospitality Management from Cape Peninsula University of Technology.
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ProFun
ProFun is an advisory and management firm that specializes in the operation of visitor attractions, including theme parks, water parks, surf pools, museums, aquariums, location-based entertainment (LBE), brand centers and other entertainment attractions. ProFun has worked hard to earn the trust of more than 350 clients in 45 countries, and it shows through our 250 years of shared experience in planning, advisory, training, implementation and management services for the theme-entertainment and cultural attractions industry. Our global projects challenge us to deliver unique experiences for an array of clients, who entrust ProFun with their business. Whether it’s a theme park in Abu Dhabi or a museum in New York City, ProFun delivers global expertise in experiential entertainment. Tustin Office- 210 West Main St., Suite 201 Tustin CA 92780-7703 USA Riyadh Office- 7253 Prince Turki Ibn Abdulaziz Alawal Road Al Malqa, Riyadh 13522 Kingdom of Saudi Arabia