Joanna O'Connell is currently serving as the Chief Intelligence Officer at Omnicom Media Group, a position held since January 2024, where the focus is on delivering actionable insights and predictive analyses to navigate the evolving media landscape. Prior to this role, Joanna held positions including Executive in Residence at Progress Partners and EVP of Innovation at R3. Joanna's experience includes serving as VP and Principal Analyst at Forrester, Chief Marketing Officer at MediaMath, Lead Analyst at AdExchanger Research, and Director of Research at AdExchanger.com. Joanna has also worked as a Principal Analyst for Interactive Marketing Professionals at Forrester Research and as Associate Director at VivaKi. Joanna holds a BA in Psychology from Vassar College, obtained in 1998.
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