KM

Kristin Piccirillo Martin

Strategic Marketing Consultant at Prohaska Consulting

Kristin Piccirillo Martin has extensive experience in marketing and growth strategy. Kristin is the owner and fractional CMO at Humble Growth, where they focus on inbound marketing strategies and go-to-market activities to drive revenue growth. With over 12 years of marketing leadership experience, they are skilled at building scalable programs that increase qualified leads and pipeline.

Kristin has also worked as a marketing executive at MCIM by Fulcrum Collaborations, a leading operating platform for unified facility management. In this role, they reshaped traditional operations by bringing together various functions into a single, connected source of truth. Kristin has worked with top global banks, colocation providers, and firms across all continents.

As a strategic marketing consultant at Prohaska Consulting, Kristin provided direction and insights on digital marketing strategy, paid media execution, and market trends for M&A, private equity, and other corporate strategic investments. Kristin was part of a highly qualified engagement team responsible for due diligence and other strategic projects.

At Knack, a no-code application development platform, Kristin served as a marketing executive, leading the go-to-market and marketing function. Kristin focused on connecting, optimizing, and driving data to the right users at the right time for Fortune 500 and small businesses.

Prior to these roles, Kristin held various marketing positions. Kristin was the interim marketing director at Conga and worked as a fractional marketing executive at Sketchy. Kristin was also the vice president of marketing at Altvia, a premier platform for private capital markets, where they led inbound marketing, brand, and product marketing strategy.

Earlier in their career, Kristin worked as the senior director of growth marketing at PaySimple, a cloud-based service commerce management software for small businesses. Kristin was responsible for aligning funnel goals and driving bottom-line recurring revenue. Before that, they held roles at The Sports Authority and Fox Networks, where they focused on digital marketing, analysis, forecasting, and budgeting.

Overall, Kristin Piccirillo Martin has consistently demonstrated their expertise in marketing strategy, growth-oriented activities, and driving revenue growth for various organizations.

Kristin Piccirillo Martin completed their Bachelor of Science degree in Systems Engineering from Washington University in St. Louis. Afterward, they pursued a Master of Business Administration (MBA) with a focus on Marketing and Finance at USC Marshall School of Business from 2007 to 2009. Additionally, Kristin obtained several certifications, including the Email Marketing Certification, Growth Driven Design, Hubspot Inbound Certified, Hubspot Inbound Marketing Certified, and Social Media Certification, all from HubSpot. The certifications were acquired between 2018 and 2021. There is no additional information available regarding their educational background from the Western Reserve Academy.

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