Mateusz Knapik

Digital Analytics Manager at PromoTraffic

Mateusz Knapik is an experienced digital marketing professional specializing in digital analytics and pay-per-click (PPC) management. Currently serving as a Digital Analytics Manager at PromoTraffic since February 2021, Knapik has held various roles, including PPC Specialist and PPC Executive, where responsibilities included creating and optimizing Google Ads campaigns and utilizing Google Data Studio for reporting. Prior experience includes an internship at Semahead, focused on Google Ads management and campaign analysis. Knapik has also worked in photography for theatrical productions and has interned in promotions and public relations at the National Old Theatre in Kraków. Educational qualifications include a Master's degree in Journalism and Social Communication, along with teaching qualifications from the Pontifical University of John Paul II in Kraków.

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