Promperu
Gladys Rodriguez is an experienced professional in the tourism and commercial sectors, currently serving as a Consultor independiente at Promperu since December 2020, where responsibilities include reviewing the Plan de Promoción Turística and developing methodologies for promoting sustainable tourism in Peru. Previous roles include Product Manager at MIRAMARTIN, focusing on hotel investment project evaluations and tourism product development, and Gerente Comercial at BEFCO FORMULAS S.A.C., where strategies for launching nutritional formulas for pets were developed. Additional experience includes Assistant Manager/Product Manager at Orient Express Experience S.A. and various positions at DASATARIQ DMC PERU, where responsibilities encompassed incentive product creation and account management. Gladys holds a Master's degree in Digital Marketing from EUDE Business School and a Bachelor's degree in Administration of Banking and Finance from Universidad Peruana de Ciencias Aplicadas.
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Promperu
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Comisión de Promoción del Perú para la Exportación y el Turismo. Somos una agencia gubernamental que desarrolla e implementa estrategias de posicionamiento del Perú en el mundo a través de la promoción de su imagen, sus destinos turísticos, sus productos de exportación con valor agregado e inversiones. Peru Export and Tourism Promotion Board. We are the government agency in charge of the development and implementation of global strategies to position Peru via the promotion of its image, touristic destinations, added value exports and inversions.