Kim Roffey

Kim Roffey is a seasoned marketing and strategy professional with extensive experience in leading brand and growth engagements for global clients. Currently serving as a Senior Strategy Manager at Prophet since March 2021, Kim specializes in brand launch and transformation efforts that intersect growth, customer, and brand strategies. Previous roles include Principal at Business Talent Group, where Kim managed client relationships for a gig-economy consulting firm, and Independent Strategy Consultant at KSR Strategy, providing expertise in strategy formulation and market analyses. At Kurt Salmon Associates, Kim advised consumer goods manufacturers on corporate and brand strategy, contributing to significant sales improvements. Earlier experience includes roles as Director of Marketing at eCandy/Enverta and Media Supervisor at BBDO West. Kim holds an MBA in Finance and Management from NYU Stern School of Business and a BA in Communications Management from Pepperdine University.