Alan Naval

Senior Media Planner at Prospect Media Group Ltd.

Alan Naval is an experienced media professional with a diverse background in media planning and buying. Currently serving as a Senior Media Planner at Prospect Media Group Ltd. since January 2014, Alan has developed and delivered performance-driven media campaigns across various channels, including programmatic, social, search, radio, and OOH. Previous roles include Media Buyer at Gaggi Media and Media Planner/Buyer at Geomedia Inc., where Alan excelled in digital media strategies, performance monitoring, and client relationship management. Alan began a career in media as an Account Executive at Cornerstone Group of Companies and held an Account Coordinator position at Media Experts. Academic qualifications include a Bachelor of Commerce in Business from Ryerson University and a Marketing Diploma from Seneca Polytechnic.

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Toronto, Canada

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Prospect Media Group Ltd.

Simply Put, Prospect Media is a retail focused, data-driven, integrated media agency. Working with a wide range of clients, our value lies in applying dynamic consumer data, mixed in with our collective smarts, to build the perfect media channel mix to reach your target audiences. Prospect Media has a team of experts who provide the following services: Consumer Data & Analytics Integrated Media Strategy & Channel Planning 360° Media Buying Print (Flyers, Direct Mail, Newspaper) Digital (Programmatic, Paid Social, SEM) Broadcast (TV & Radio) OOH Media Measurement, Performance Analysis & Optimization


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Headquarters

Toronto, Canada

Employees

11-50

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