Wen Zhang Lin is an Associate Consultant at Proxima since September 2023, previously holding roles as a Pricing and Analytics Analyst and Intern at Go City® from July 2022 to July 2023, where responsibilities included developing business cases for commercial decisions and modeling pricing strategies. Prior experience includes an HR Internship at Otis Elevator Co., where qualifications assessments and training programs were conducted, and serving as an Academic Coordinator at EF Education First, focused on client relations and CRM systems. Wen Zhang Lin also led communications for the KCL Business negotiation team and holds an undergraduate degree in International Management from King's College London, a master's degree in World Economy from Fudan University, and participated as an exchange student in International Management at Peking University.