Adam Xia

Adam Xia currently serves as the China General Manager at Proximo Spirits, a position held since September 2022. Prior experience includes various roles at Bacardi from October 2013 to August 2022, such as Marketing Director for Greater China, National Sales Director, and Associate Sales Director for National Key Accounts. Adam also worked at British American Tobacco from July 2000 to April 2013 in multiple capacities including Commercial Engagement Manager and Head of Sales & Trade Marketing. Adam holds a Bachelor's degree in International Finance from Shanghai International Studies University, earned between 1996 and 2000.