Nadia Rovida

Project Management at PRS IN VIVO France

Nadia Rovida has extensive experience in project management and field management across multiple companies in the market research sector. Currently, at PRS IN VIVO GROUP since March 2011, Nadia oversees the entire process of qualitative and quantitative field research, including interviewer recruitment, quality control, report preparation, and online survey management. Previously at SWG SRL from September 2003 to November 2010, Nadia was responsible for qualitative and quantitative field operations, report preparation, and vendor communication. Nadia's career began at AcNielsen CRA, where from September 1986 to August 2003, responsibilities included research assistance, qualitative field management, and coordination of quantitative surveys across Italy.

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Milan, Italy

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PRS IN VIVO France

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In 1989, IN VIVO was founded and similarly forever changed the shopper research world through the creative application of behavioral science and technology to understand customers, creating state-of-the-art Shopper Labs to measure consumer shopper experience. Both companies have delighted their clients with competitive and strategic advantage gained by exposing hidden insights never before available. In 2015, these two ground-breaking companies were brought together, as PRS IN VIVO, by the BVA Group.


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