Maggie McDaniel

Director at PRSA Georgia

Maggie McDaniel is the current Director at PRSA Georgia, and was previously the Associate Director of Communications for Stripe Theory. Maggie has also worked as a Director, Senior Account Manager, Account Manager, Intern, and more for communications 21. In their role at communications 21, Maggie managed a team while also overseeing 3-6 client accounts. Maggie was responsible for leading monthly client meetings, reviewing written materials prepared by team members, and tracking budgets for accounts. Maggie also oversaw the marketing initiatives for communications 21.

In their role as Associate Director of Communications for Stripe Theory, Maggie was responsible for writing and distributing press releases, bylines, pitches, media alerts, and conducting follow-ups. Maggie also pitched breaking news stories to publications such as the Atlanta Journal Constitution, Biz Journals, Wall Street Journal, New York Times, and more. Additionally, Maggie constructed client emails, including overseeing the development of new templates, drafting email content in ESPs like iContact, Emma, Mailchimp, Constant Contact and Salesforce.

Maggie has also worked on various marketing initiatives, such as designing print and digital collateral pieces, developing integrated communication plans for clients, and managing brand audits. Additionally, they have experience with reporting and compiling social media, digital ad, website, email marketing and public relations monthly analytics reports for 3-6 clients.

Maggie McDaniel attended the University of Mississippi from 2012 to 2016, where they earned a bachelor's degree in journalism. While at Ole Miss, they served as news editor for the Daily Mississippian, a member of the Chi Omega sorority, and on the Ole Miss yearbook staff. Maggie was also active with the Big Event, a campus-wide day of service.

Links

Timeline

  • Director

    Current role