Arvind Balasubramanian

Arvind Balasubramanian is an experienced content marketing professional currently serving as a Senior Content Marketer at Prudent AI since December 2024. Arvind is also the Founder and Curator of Lake Reads in Chitlapakkam, established in March 2024, and has been involved in curating the Open Booking Reading Community, receiving features in notable publications such as The Hindu and The Times of India. Previously, Arvind held the position of Senior Content Writer at M2P Fintech from December 2021 to December 2024, where responsibilities included creating SEO-optimized content and conducting competitor analysis. Arvind’s earlier roles include Associate Professional Research Analyst at Sutherland, Project Intern at Jasmin Infotech, and Intern at DayStar Solar. In addition to content management for personal endeavors, Arvind has contributed to the Power of Blue Ink website since November 2017, focusing on engaging storytelling. Arvind holds a Bachelor of Technology in Electronics and Communications Engineering from BSA Crescent Institute of Science and Technology.