PSA Finance France - Credipar
Matthieu Poupon is an experienced digital marketing professional currently serving as Responsable Digital at Stellantis Finance & Services - CREDIPAR since October 2019. Matthieu oversees the digital platforms of DISTINGO Bank, managing team dynamics and leading UX workshops. Achievements include a 178% increase in conversion rates and a 34% reduction in bounce rates through strategic roadmaps and eco-designed site renovations. Prior roles include Responsable Marketing focused on 360° communication strategies, Chef de projet Digital at Groupe Renault, and various consulting positions in digital marketing. Matthieu holds multiple degrees, including a Master's in Political Science from UVSQ and a Professional License in Communication from Université Évry Paris-Saclay.
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