Pshift Agency
Mohamed Abedo is a seasoned professional in performance marketing and entrepreneurship, currently serving as Co-Founder and CEO of Pshift Agency since August 2021, where the focus is on tailored marketing strategies for eCommerce clients and team management. In parallel, Mohamed is an instructor at Media Buyer Mind Shift, leading a performance marketing course that has achieved significant sales success. Previous roles include Head of Performance Marketing at RicRac and leadership positions in performance media buying at multiple agencies. Mohamed co-founded DesigNation, fostering a creative community for design professionals, and has extensive teaching experience as an instructor at CAD MASTERS and ECG Academy, as well as serving as a teaching assistant at the German University in Cairo. An alumnus of Ain Shams University with a Bachelor's Degree in Urban Planning and Design, Mohamed's diverse background spans landscape architecture and education.
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Pshift Agency
A growth-led squad with more than 8 years of experience, who helps grow many types of businesses to achieve rapid and high growth within a short timeline, by using many media buying strategies, data analysis, and growth strategies. We believe in a “win-win situation” concept, to shift your business growth and performance in every single detail around the brand, through and beyond our services. We run growth experiments across the entire funnel: Social Ads like Facebook, Instagram, TikTok, and Snapchat ads. Google ads (Performance max, shopping, search, display, and Youtube ads) CRO (Conversion Rate Optimization). We specialize in building, managing, and optimizing large-scale marketing campaigns at a positive return on ad spend for the e-commerce and information marketing industries.