PT. KATAMATA
Iqbal Satria Perdana is a skilled marketing communications professional with a diverse background in brand promotion, digital marketing, and social media strategy. Currently serving at PT. KATAMATA since October 2023, Iqbal coordinates and executes brand promotion activities. As the founder of Bakodak.id since May 2022 and former Head of Marketing Communication at Makeblock, responsibilities included formulating marketing strategies and storytelling through innovative editing and photography tools. Previous roles include Social Media Specialist and Event Specialist at PT Smart Tech Solution International, and Digital Marketing Intern at DaksaNaya, where market analysis and campaign tracking were key tasks. Iqbal's educational background includes a Bachelor's degree in Kehutanan from IPB University.
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PT. KATAMATA
PT. Katamata adalah Perusahaan Distributor dengan bisnis utama dalam bidang Contact Lens care product. Product yang dikeluarkan oleh PT. Katamata sendiri adalah Contact lens care atau biasa dikenal dengan softlens, Solution dan Eye Drop. Seiring berjalannya waktu Softlens selain berfungsi sebagai alat bantu pengelihatan juga berfungsi sebagai alat kosmetik untuk mempercantik penampilan. Brand softlens yang dikeluarkan oleh PT. Katamata adalah EXOTICON • EXOTICON terdiri dari X2,A+,ICE,Shin Manga,I Scream Love,Koko Black,K-Pop, Darling,Innocent,Babe,MAC,Zuhra sedangkan • Solution terdiri dari Complete Revitalens,Complete Solution,X2 Bio,X2 Comfort,A+ Solution,ICE • Eye Drop terdiri dari Refresh Contacts,Blink-N-Clean,Blink Contacts Eye Drop,A+ Reweting Drop, X2 Contacts Awards and Recognitions yang didapatkan oleh PT.Katamata adalah sebagai berikut TOP BRAND AWARDS : 2011-2020 consecutively (10) TOP BRAND FOR TEENS AWARDS : 2013-2020 consecutively (8) SUPERBRAND AWARDS (AC NIELSEN): 2011-2015 consecutively (the award stopped business in 2016) (5) SOCIAL MEDIA AWARDS : 2014-2020 consecutively (7) INDONESIA DIGITAL POPULAR BRAND AWARDS: 2016 -2020 (5)