Gina Babb

Gina Babb currently serves as Vice President Of Planning at Publicis Collective since January 2023. Prior to this role, Gina held the position of Media Director at VMLY&R from July 2021 to February 2022, and at Spark Foundry from October 2013 to July 2021, where responsibilities included overseeing media strategies and team management. Earlier experience includes roles at Starcom as Strategy Supervisor and Strategy Associate, focusing on local media plans for major clients like Walgreens and Luxottica. Gina's career began at CGI Communications as a Sales Associate. Gina holds a Bachelor of Applied Arts in Broadcast and Cinematic Arts, Advertising from Central Michigan University, earned between 2002 and 2006.