Publicis Luxe
Liz Bautista is an accomplished brand content and social media professional with extensive experience in luxury beauty, fashion, and automotive sectors. Currently serving as Brand Content Lead at Publicis Luxe, Liz develops tone of voice and editorial guidelines, contributing to notable brands such as Maserati and Lancôme. Previously, Liz held senior roles at TLGG, enhancing social media strategies for Mercedes-Benz and elevating luxury brand presence. Additional roles include editorial leadership at Zalando, where Liz advocated for sustainability in fashion, and impactful writing and editing positions at Highsnobiety, ELLE Magazine, and various other publications. Throughout a career spanning over a decade, Liz has consistently driven content innovation and strategic communication in high-profile settings.