Camilo Andres Caicedo Guzman

Camilo Andres Caicedo Guzman is a seasoned media performance analyst currently working at Publicis Groupe since August 2023, specializing in creating and managing paid social campaigns across platforms such as Meta, Pinterest, and TikTok for a major home appliance brand. Prior to this role, experience includes serving as a digital marketing specialist at GUAPISIMAS from September 2018 to June 2023, where responsibilities encompassed developing strategies and managing social media accounts. Additionally, Camilo held the position of local coordinator for the Swedish Institute Network for Future Global Leaders in Gavle in 2017-2018, where activity planning and budget preparation were key duties. Earlier experience includes a managerial role at LeniBrothers from 2012 to 2017, focusing on policy adherence and business development, along with serving as a marketing coordinator, where strategic marketing initiatives were a primary focus. Academic credentials include an MBA from the University of Gävle and a degree in Foreign Languages and International Business from Universidad del Tolima.