Helena Snowdon

Helena Snowdon is an experienced leader in business development and marketing within the media and advertising industry. Currently serving as Chief Business Development Officer for Australia and New Zealand at Publicis Groupe since June 2019, Helena previously held roles such as Head of New Business at Media Brands and Managing Director on the National Leadership Team at Mindshare. As the founder and director of Single Fin Consulting, Helena provided business development and marketing support to clients globally. Additional roles have included Global New Business Director at iProspect, Global Marketing & New Business Director at Maxus, and Global Head of Marketing & New Business at PHD Media. Helena's extensive career began with positions at Starcom MediaVest Group and MindShare, as well as consulting roles at Hiller Drewry and research at Armstrong International. Helena holds a 2.1 BA (Hons) in Sociology from Durham University.