Josef Franson

Josef Franson is a skilled Data&Tech Specialist at Publicis Groupe since April 2020, with extensive experience in digital marketing for global clients, particularly in the e-commerce sector. Proficient in various digital marketing strategies, including Paid Social, Programmatic, and analytics using platforms such as Adform, Google Cloud Platform, and Adobe Analytics, Josef excels in data-driven decision making. Previous roles include Digital Performance Planner at Frank Agency, where responsibilities encompassed SEO, SEM, and e-commerce data analysis, and Digital Marketing Trainee at Food & Friends, focusing on Paid Social and SEM. Josef’s foundational experience in project management and content marketing was developed at Mediaplanet, along with earlier roles in customer service and team leadership at Gröna Lunds Tivoli. Educational qualifications include a degree in Online Marketing and a Bachelor in Business Administration with a focus on Global Management and Marketing from Stockholm University, complemented by studies at the University of Glasgow.