Lua Euell is an accomplished professional with extensive experience in data and platform strategy within the media industry. Currently serving as Vice President of Data and Platform Strategy at Publicis Groupe since November 2021, Lua has previously held various strategic roles at GroupM and Dentsu Aegis Network, including Director positions in Digital Media and Programmatic. Lua's career began at Yahoo!, where responsibilities included senior business development management. Lua holds an MBA in Strategy and Marketing from the Owen Graduate School of Management at Vanderbilt University.
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