Fernanda Roedel

Fernanda Roedel is an accomplished Associate Creative Director at Publicis One Touch since April 2021, with a strong background in copywriting and creative development. Previous positions include Senior Copywriter at Saatchi & Saatchi and Associate Creative Director - Copy at Leo Burnett. Fernanda's career began at BBDO Group Germany as a Senior Copywriter, following a role as Concept Developer at Cheil Germany GmbH. Early career experiences include creative internships at Bureau Pindakaas and Furia World in Argentina, along with a range of roles at FCB Brasil and Vale. Fernanda holds a degree from ESPM Escola Superior de Propaganda e Marketing and completed additional studies at Miami Ad School.