Publicis One Touch
John Paul 'Paulie' De Luna is a Global Account Director at Publicis One Touch with extensive experience in leading key accounts for various companies such as McDonald's, Zalora, and NIVEA. With a background in Broadcast Communication, John Paul 'Paulie' has successfully managed digital initiatives, marketing campaigns, and brand development throughout their career. Their achievements include being named the 2020 Most Valuable Player for their outstanding work in the industry.
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Publicis One Touch
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Our story - A new transformation calls for a new kind of agency. Since its launch at the start of the last century, NIVEA has held a special place in the public mind as an icon of Pflege (care). They have led innovation both in product and marketing, always engaging people with a focus on our shared humanity. Now, for the first time in over 100 years, they have selected a new partner for their next transformation. Publicis Groupe and Beiersdorf have created Publicis One Touch, a new breed of agency model based on agility and interdisciplinary design.