Publicis Production
Vivek Raj is a seasoned Business Analyst with extensive experience in Salesforce applications and deployment strategies. Currently employed at Publicis Production since July 2025, Vivek has designed and implemented Build and Release pipelines supporting Veeva and GCMA workflows. Prior to this, Vivek served as an Advanced Business Analyst at Novo Nordisk, leading the implementation of an integrated calling solution across multiple countries and facilitating numerous project workshops. At HCL Technologies, Vivek enhanced deployment efficiency through the creation of a new Release Management System and improved pricing accuracy in Salesforce CPQ. Earlier in the career at Tata Consultancy Services, Vivek focused on SFDC configuration and data security optimization. Vivek holds a Bachelor of Engineering degree in Information Technology from Rajiv Gandhi Prodyogiki Vishwavidyalaya, completed in 2015.
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Publicis Production
Publicis Production harnesses the power of Publicis Groupe’s entire global production capabilities. Through our family of production brands, we access best-in-class production talent, models and technology worldwide. Our purpose is to deliver seamless, relevant and impactful consumer experiences across every touchpoint in every market. We do this with pioneering production solutions that drive performance in a data-led marketing landscape and help brands to win in the platform world.