Irma Pedon

Irma Pedon currently serves as the Operational Marketing & Business Development lead for Rabanne Fragrances EMEA at Puig, where responsibilities include overseeing 360 launch plans, aligning regional teams with global strategies, and enhancing brand growth across various markets. Previous experience includes roles at CHANEL as a Trade Marketing and Client Experience Project Manager, focusing on campaign management and in-store digital experiences, and as an Operational Marketing Product Manager Intern, contributing to customer experience tools and campaign analysis. Irma also interned at Puig and worked in marketing roles at Banque Populaire, demonstrating a solid background in operational marketing and brand management. Irma holds a Master's degree in International Business from IÉSEG School of Management, complemented by educational credentials in management, marketing, and commercial techniques from various institutions.